Overview
How we work and what you get
A patient searching for a private medical practice typically looks for 'gynaecologist Belgrade private clinic', 'dermatologist Novi Beograd', 'cardiologist Belgrade appointment price' or 'general practice Zemun'. A private practice without an optimised website and GBP loses that traffic every day — even with an excellent location and modern equipment.
A private practice website must immediately answer: what services you offer, who the doctors are (name, specialisation, experience), how to book an appointment, opening hours and address. Photos of the practice and team build trust before the first visit — the patient wants to know who they are trusting.
Online booking is increasingly important: the ability to book without a phone call reduces receptionist burden and increases appointments. Integration with Google Calendar, Calendly or specialised medical booking systems is a realistic option for every private practice.
GDPR for medical practices: health information is a special category of personal data. The contact form must be protected, the site must have a clear privacy policy explaining how patient data is stored, and cookie consent that complies with legal requirements. This is not optional — it is a legal obligation.
Local SEO for practices: GBP with medical categories, practice photos, patient reviews and accurate opening hours. 'Private practice [specialisation] [city]' queries have high purchase intent and directly bring patients who have decided to pay for a private appointment.
Investment
Pricing range
Private practice site from €3,000–6,000; with online booking and GDPR components from €5,000+.
FAQ
Frequently asked questions
What is legally required on a private practice website?
A privacy policy for medical data, cookie consent, doctor details (name, licence, specialisation) and a clear disclaimer that the site does not replace medical consultation.
Is online booking necessary?
Recommended — it reduces phone line load and increases booked appointments. Even a Calendly link is a step forward.
How do I appear for 'private gynaecologist Belgrade'?
GBP with medical categories + local landing page + blog with answers to common gynaecological questions. Results in 3-5 months.
How much does a private practice website cost?
From around €2,000–4,000; more with booking integration and GDPR components.
Do you work with practices outside Belgrade?
Yes, remotely — same process and quality for practices in Novi Sad, Niš, Kragujevac and other cities.